Media Effect on Saudi Community’s Knowledge, Attitude and Practice Towards COVID-19: Comparative Cross-Sectional Study

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Authors

  • Manal Ibrahim Hanafi Mahmoud
     Family and Community Medicine Department, Ibn Sina National College for Medical Studies, Jeddah ,SA
  • Nada Mohammed Alamoudi
     Teaching Assistant at Medicine Program, Ibn Sina National College for Medical Studies, Jeddah ,SA
  • Razan Mohammed Hasan Alzahrani
     Pediatrics Resident at East Jeddah Hospital, Jeddah ,SA
  • Noha Mohammed Alamoudi
     Medical Student at Ibn Sina National College for Medical Studies, Jeddah ,SA
  • Noora Abdulraheem Salih
  • Asmaa Abdel Nasser Nasser
     Director of Health Professions Education Center, Ibn Sina National College for Medical Studies, Jeddah ,SA

DOI:

https://doi.org/10.18311/jeoh/2022/30461

Keywords:

Attitude, COVID-19, Knowledge, Media as a Source of Information, Practice
community medicine

Abstract

Background: As public health officials seek to contain the virus and mitigate the deleterious effects on worldwide population health and despite many awareness programs conducted by the governments and other agencies, there are certain false beliefs among the general public towards COVID-19. Objectives: To assess the effect of media on Knowledge, Attitude and Practice (KAP) towards COVID-19 among Saudi community with determining factors affecting their level. Methods: A comparative cross-sectional study based on online questionnaire was conducted. A voluntary response sample (651) of males and females aged 18-60 years was included using a structured pre-coded closed-ended, pilot tested Arabic questionnaire including demographic data, source of information, knowledge, attitude and practice towards COVID-19. The participants were divided into Group 1 whose source of information with unsatisfactory, but group 2 with satisfactory one. A univariate analysis Chi-square test, independent t-test and Spearman’s rank correlation were used. Results: The overall mean (SD) knowledge score was 64.9% (5.74); with significant difference between the two groups (p = 0.036). The overall mean (SD) attitude score was 62.6% (14.81); with significant difference between the two groups (p = 0.039). The overall mean (SD) practice score was 57.8% (7.64); with significant difference between the two groups (p = 0.046). Conclusion: Two thirds of the study participants with unsatisfactory source of information, although most of them have average knowledge, positive attitudes and good practices toward COVID-19. As infected cases are rapidly increasing worldwide, it is essential to improve the knowledge, attitude and practices among Saudi community to limit COVID-19 spread. Although with the tangible efforts by the Saudi Ministry of Health, there is a need to increase the public awareness about the seriousness of this pandemic situation through trustable sources of information.

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Published

2023-01-23

How to Cite

Mahmoud, M. I. H., Alamoudi, N. M., Alzahrani, R. M. H., Alamoudi, N. M., Salih, N. A., & Nasser, A. A. N. (2023). Media Effect on Saudi Community’s Knowledge, Attitude and Practice Towards COVID-19: Comparative Cross-Sectional Study. Journal of Ecophysiology and Occupational Health, 22(4), 198–205. https://doi.org/10.18311/jeoh/2022/30461

Issue

Volume 22, Issue 4, December 2022

Section

Articles

License

Copyright (c) 2023 Manal Ibrahim Hanafi Mahmoud, Nada Alamoudi, Razan Alzahrani, Noha Alamoudi, Noora Abdulraheem Salih, Asmaa Abdel Nasser

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

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Received 2022-06-14
Accepted 2022-12-22
Published 2023-01-23

 

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