Most Viewed Articles
About the Journal
Editor : B.V. Pushpa
Online ISSN : Applied for
Print ISSN : 0974-0082
Frequency : Biannual
Publisher/s : Informatics Publishing Limited and M. P. Birla Institute of Management
DHARANA - Bhavan's International Journal of Business is a Bi-annual publication started in 2007. The journal invites articles with a focus on different management issues pertinent to the Indian economy and corporate sector. Service quality is another aspect of management that is of considerable interest to us.
The Journal is Indexed in i-Scholar, J-Gate Plus, Google Scholar.
Current Issue
Volume 15, Issue 1, January-June 2024
Published:
2024-08-14
Guest Corner
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My Favorite Books
Er. N. Ramanuja1-2Keywords:
No Keywords.
Abstract views: 11 times|
Download: 7 times|
https://doi.org/10.18311/dbijb/2024/44800
Research Articles
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A Comparative Analysis of Traditional vs AI Drive Recruitment Methods
Akhila S. Hegde, Shushree Chinmayee Dwibedy3-10Keywords:
AI-Driven Recruitment, Artificial Intelligence, Comparative Analysis, Interview, Recruitment Z19 Abstract views: 37 times|
Download: 19 times|
https://doi.org/10.18311/dbijb/2024/44761
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Predictive Analytics and Natural Language Processing: Enhancing Leadership Decision-Making
A. Divya Laxmi, K. M. Chandana11-14Keywords:
Artificial Intelligence, Decision-Making, Leadership, Natural Language Processing (NLP), Predictive Analytics Abstract views: 24 times|
Download: 19 times|
https://doi.org/10.18311/dbijb/2024/44760
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The Influence of Product Development and Innovation on Capturing Market Dominance
G. Mahesh15-21Keywords:
Capturing Market Dominance, Customer Needs, Globalization, Marketing, Market Share, New Product Development, Product Innovation, Product Life Cycle, Product Quality, Promotions, Test Marketing Abstract views: 13 times|
Download: 9 times|
https://doi.org/10.18311/dbijb/2024/44267
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The Impact of Government Initiatives on Sustainable Water Management and Agriculture
S. Prashanth , V. Bhoomika23-34Keywords:
Agriculture, Economic Growth, Government Initiatives, Sustainability, Water Management Abstract views: 14 times|
Download: 9 times|
https://doi.org/10.18311/dbijb/2024/44251
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Inclusion to Innovation: How Leaders can Create a Culture of Creativity
S. Vijayalakshmi, Hema Harsha35-38Keywords:
Employee Creativity, Inclusive Leadership, Innovation, Innovative Work Behavior, Leadership Abstract views: 27 times|
Download: 7 times|
https://doi.org/10.18311/dbijb/2024/44266
White Paper
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Applications of Arithmetic Mean and Geometric Mean in Statistical Analysis
S. Santhanam41-43Keywords:
No Keywords. Abstract views: 20 times|
Download: 10 times|
https://doi.org/10.18311/dbijb/2024/44356
Book Review
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Think Again: The Power of Knowing What You Don’t Know by Adam Grant
S. Satyanarayana45-46Keywords:
No Keywords. Abstract views: 39 times|
Download: 19 times|
https://doi.org/10.18311/dbijb/2024/44268
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Winning by Jack Welch and Suzy Welch
Hema Harsha47-48Keywords:
No Keywords. Abstract views: 16 times|
Download: 8 times|
https://doi.org/10.18311/dbijb/2024/45018
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Investments: Analysis and Management by Gerald R. Jensen and Charles P. Jones
S. Sathyanarayana49-50Keywords:
No Keywords. Abstract views: 26 times|
Download: 10 times|
https://doi.org/10.18311/dbijb/2024/45017
